In the late 20th and to date in the 21st century there has been a transformation to a social network society.  Mansell (2010) discusses that this is not necessarily a bad thing as we should view society’s current state as a balance between a technological revolution and continuity of the past.  Therefore we can still use old methods from the past however we can take advantage of new analytic methods to gain valuable information on consumers.

As well, the Network Society reading discusses the “Transformation of Sociability” which means that people who use the internet as a means for communication are inclined to have more friends/contacts and be more sociable and politically active.  This shows me that social network communications may not necessarily be a distraction or creator of anti-socialites like we are sometimes told by others, but rather a method of enhancing our societal knowledge.

The reading also discusses “Network Individualism” which means that social networking and communication allows people to be more individual and allow/disallow certain forms of communication into their lives depending on a person’s mood.  Therefore we tend to not use certain social networking sites as opposed to others depending who we want/don’t want to talk to, and what we want/don’t want to hear/read.  I seem to do the same as I typically try to avoid certain Twitter handles and sites such as Instagram because I don’t feel the need to express myself or see other people pictures or opinions on certain subjects.

Hope that my post relates to you as well,



Californian Ideology

Posted: October 24, 2012 in Uncategorized

It is very interesting to read The Californian Ideology and how it has turned out in the present day.  The shift to a technological age with unlimited resource sharing has not had quite the detrimental effect that Cameron (1996) states.  Cameron states that “The developers of hypermedia must reassert the possibility of rational and conscious control over the shape of the digital future”.  However, other than the overwhelming trend of heightened obesity rates, many new forms of technology have improved our connection with one another.  We can speak to each other face-to-face over a computer (skype) and keep updated on ongoing events so that we are aware of events that exist in society.  This will prevent such events as World War 2 from happening as our world as a whole is more aware of ongoing issues throughout each country.  I do not believe there needs to be a limit on technological empowerment as we each use it for our own needs (


The Online Generation (Major)

Posted: October 24, 2012 in Uncategorized

In the topic surrounding the management of one’s public/private personae in relation to privacy implications there are various aspects to consider.  Many users tend to adjust their personae in accordance with how they would prefer to be represented in different scenarios (Boyd, 2007).  However there are also people who do not adjust themselves when shifting from a public/private setting.  As well it is important to analyze the current stance against privacy in SNS and the impact that the user has on these privacy rules/laws.

Many Social Network Sites (SNSs) create a gateway for people to manage themselves differently although the sites may suggest they promote users to represent their real self.  I see the main reason we are given the opportunity to use social networking to establish a separate personae is because time is given in online scenarios whereas as person-to-person actions are instant for the most part.  Therefore we have more time to think about what we want to say online, and what the perceptions from friends/family will be.  I notice this everyday as I may react or reply differently to something on an SNS rather than a person-to-person conversation.  Our true selves are shown when we have to reply instantly in conversations and situations.  A Freudian Slip (also called parapraxis, is an error in speechmemory, or physical action that is interpreted as occurring due to the interference of some unconscious (“dynamically repressed”), subdued wish, conflict, or train of thought) is a great example of an event that would happen in a person-to-person situation rather than SNSs and thus shows the true thoughts of each converser.

However there are also privacy implications which limit the extent to which we can express ourselves (e.g., “Report” offensive content on Facebook).  Therefore I tend to “tone it down” or act differently to convey a more professional image of myself; and others may possibly convey a party-goer image to increase their social base.  As Lyon (2008) states, there are many ways in which we can make a difference in voicing our opinions to governments.  Establishing new laws and revisiting old ones can help shape our society so that SNSs are not used against us with the personal information that is stored.  Thus the people who choose to use SNS can display their personae without worry of how the information will be used and how long it will be stored.

Moreover the other side of the argument is the government’s side as they can use SNSs as a database for surveillance.  Albrechtslund (2008) states that governments would obviously be pleased with the existence of SNSs as a tool for criminal investigations.  This further strengthens our protection system and can enhance our countries safety.  Therefore it would be beneficial for both sides to establish a method for continuing to store information without compromising the privacy of SNS users.

Overall it is important to realize that SNS users will continue to portray different images in public/private settings.  If the user is aware that the information they post on SNSs is public they may portray a different image to conceal information or reveal information, depending on the user’s intent.  However the solution to the public/private personae relation to privacy implications would be for the user to conceal information that can be used against them.  At each person’s discretion, concealing important information would be beneficial to the user and assist the government in investigating those who are naïve enough to post revealing/criminal behaviour.  Each person can interpret this post in their own way however I hope that it opens everyone’s eyes to the amount of people that can see our public personae and thus adjust the ways we conduct ourselves on SNSs.

Classmates minor blog post …further displays that people are becoming more aware of SNSs accounts and acting accordingly to avoid information that can be detrimental to one’s life.


Anthony M

What criteria do you use when you decide to share information about yourself and how you present yourself? Where do you post what?

When I decide to post to social media feeds (facebook, twitter) I usually try to present a realistic image of myself as opposed to establishing a different self.  I use twitter to post my instant thoughts and communicate with friends and facebook to share information I find important along with communication with friends.  I agree that social media has shifted our personal lives from private to public however I attempt to ensure that my friends/followers are people I am close with.  As well, keeping a limited profile/locked account allows for more privacy and thus does not necessarily share my information publicly with strangers.  However I think it is important that we all become aware that employers have access to our information and that we post to social media with the right mindset of how we want to be viewed in a public situation.


Anthony M